The future of marketing mix optimization is here 4 min read Marketing mix The future of marketing mix optimization is here Ashley D. Su February 28, 2018 By César Bréa and Laura Beaudin Companies spent more than $ 1 trillion worldwide on marketing in...Read More
Top Reasons Why Organizations Should Adopt Marketing Mix Modeling – A Quantzig White Paper 2 min read Marketing mix Top Reasons Why Organizations Should Adopt Marketing Mix Modeling – A Quantzig White Paper Ashley D. Su February 22, 2018 LONDON–(COMMERCIAL THREAD) – Quantzig, a global analytics solutions provider, announced the completion of its latest white paper...Read More